Target Audience

The target audience is the particular group that the film is aimed at and meant to appeal to. Films can be aimed at a certain age group, gender, culture or religion.

Target Audience for Certain Genres:
Comedy:
Comedy's can be aimed at a variety of different audiences; some are aimed at younger children, for example night at the museum, where as some are aimed at adults such as Borat. However most comedy films are aimed at teenagers and slightly over, around 15-25 year olds. This is because many comedy films use a very outrageous and often very rude way of being funny that appeals to this age group. Most comedy's are too rude for younger children and too stupid or rude for older people.
Horror:
Horror films are classically aimed at 15-25 year olds, this is because this is the age in which people are growing up and want to experience new things that give them a scare or a thrill. Also younger people ten to enjoy the adrenaline and thrill created by a horror movie a lot more than older people. Horrors can sometimes be aimed more at mafuck fffsles because usually males are more drawn in and more entertained by the high levels of violence that horror films can contain.
Action:
Typically action films are aimed at males from 15 years old and upwards. Once again the violence and thrill of an action film is targeted more at males. Action films are usually quite fast paced and often contain fast cars, guns and sexy women which is all mean to appeal to males.
Drama:
Dramas are often aimed at people 20 years and older. This is because often a drama will look in depth at a very serious topic such as racism, politics and drug or alcohol abuse, complex, serious and sometimes quiet dark topics such as these appeal more to the older generation because it is a topic they most likely have more experience and understanding of. Also dramas usually have quite a slow pace to them which doesn't appeal much to younger viewers who want a bit more of a thrill.
Romance:
Romantic films are normally aimed at females between the ages of 18 and 35. This is because generally females are more concerned and interested about the topic of love. Also women of that age range are typically the ones who will be looking for love in real life and potentially be more interested in watching things about it so that they can still connect with some sort of romance. Typically romantic films have a lead female actress that most of the target audience can relate to in terms of looking for love.

My Target Audience For my 'Idea so Far':
So far my idea will follow the route of a drama but also with a bit of thrill to it so as to hopefully appeal to my target audience of older teenagers and young adults. Although that isn't the typical target audience of a traditional drama film I have seen many drama films that appeal to my age and slightly older through the use of themes within the film that are interests of mine through the use of a portrayal of youth culture. I am going to try and do a similar thing to reach my target audience, I will show themes of youth culture that appeal to young adults and older teenagers such as things like skateboarding, smoking and music. I am also going to try to add a bit of a thrill to my opening to try and draw in people whomay be looking for something with a bit more of a thrill than a typical drama.